Email template 3
Dear [insert name],
I’m on a mission: to help you pay less tax this financial year.
Actually, the tax deduction is more of a bonus. Mainly, the mission is to raise at least $5,000 for Oxfam.
Actually, the fundraising is more like a pre-requisite; we’ve committed ourselves to raising $5,000 and we are people of our word.
Actually, anybody can walk. It’s where and when you walk, and more specifically, when you finally stop that matters.
I’m walking 100km, with three of my mates, on one of Australia’s roughest endurance event courses, punctuated by only a brief stop every 10-15km to tend the blisters, grab a muesli bar and top-up the drink bottle. It’s called Oxfam Trailwalker.
So, let’s be clear. These four brave souls can only be on one mission: to hold back the onset of middle age.
To prove to our partners, kids and workmates that youthful exuberance still courses through these veins; that mountains might still be climbed; that our hearts are still mightier than our waistlines.
We’ll do the walking, all you have to do is help with the justification — the bit about raising money for Oxfam. Without the fundraising, we can’t do the walk. Can’t prove to ourselves that we still have what it takes … mountains, heart, youthful exuberance, etc.
Please help these four ordinary guys. Make a secure, tax-deductible online donation with your credit card right now: [insert your teamspace link]
Thanks,
(You might like to insert an example at the bottom of your email of what can be funded with a typical donation amount. Feel free to download the images below and use them in your emails.)
















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